Proof, if more proof were needed, that this is indeed a strange world. According to this article at the BBC the wacky people at Anheuser-Busch (home to the worst beer in the world – Budweiser) are bringing a beer with extra caffeine to the UK.
What were they thinking? And since when did companies get marketing ideas from sitcoms? I’d love to have sat in on that product pitch, it must have been very compelling indeed.
It’s a concept..and lets face it, it can’t make Bud any more undrinkable than it is at the moment…I’m off to the local offy for some Warsteiner with added coconut